We at Destination BC Corp., doing business as Destination British Columbia (Destination BC) are committed to
protecting the privacy of our customers. Any personal information provided to us through our website is collected,
used and disclosed in accordance with the British Columbia Freedom of Information and Protection of Privacy Act
and other applicable legislation.
What is considered Personal
Information under the British Columbia Freedom of Information and Protection
of Privacy Act?
Under the British Columbia Freedom of Information and Protection of Privacy Act, personal
information includes recorded information about an identifiable individual,such as name, address,
phone number, e-mail address and credit card information. Business contact information is
not included in the definition of personal information
under our provincial legislation.
When Destination British Columbia collects personal information, we identify the:
- purpose for collecting the personal information,
- legal authority for collecting it, and
- title, business phone number, business address and e-mail address of an employee
who can answer questions you may have about the collection of information.
What Personal Information We Collect and How We Use It
When someone visits one of our websites, our web server automatically collects a limited amount of
standard information essential to the operation, security and evaluation of the
Destination BC website. This information helps us to make our site more useful to
visitors and includes the:
- Internet domain and Internet Protocol (IP) address from computers that access our web site,
- type of browser and operating system used to access our site,
- date and time our site is accessed,
- pages visited,
- address of any web sites linked to, and
- content downloaded from our site.
While some of this information does not identify who people are, other information (e.g. Internet
domain names or the IP addresses of internet service providers) may provide identification. The
extent of personal identification depends on the naming standards followed by the internet service
provider. You may wish to check with your provider to inquire about their policies and practices
in this regard. Destination BC does not use this information to identify individuals who visit our website
unless required to do so as part of an internal investigation or other law enforcement purpose.
Any personal information collected via our website (e.g. web forms) is done in compliance with
British Columbia's privacy legislation and is considered necessary for providing services offered
by our organization. There is always an option of whether or not to provide us with personal information.
Your decision not to participate in electronic service delivery activities will not impair your ability
to browse our web site. However, it may limit the use of certain website features. The personal
information provided to us is used for the purpose for which it was collected or for a use consistent
with that purpose. For example, personal information may be used to: send information about British
Columbia that we believe will be of interest (based on a confidential personal profile); contact about
upcoming vacation opportunities; respond to inquiries; provide requested materials; obtain feedback on
vacation experiences; or assist with the use of our web site. In most cases, we try to obtain explicit
consent before these activities will occur. At any time, anyone may request that we stop communicating
by either updating their user profile or contacting us directly.
In certain circumstances, we may need to provide personal information to our service providers in order
to facilitate the operation of our website or processing of payment transactions. Before any personal
information is disclosed, all recipient organizations must agree to protect the privacy of personal
information in a contractual manner consistent with our policy and compliant with British Columbia's
Freedom of Information and Protection of Privacy Act.
Security of Your Information
Destination BC is obligated to protect personal information by making reasonable security arrangements
against such risks as unauthorized access, collection, use, disclosure or disposal. Security measures,
such as the use of FTP secure sites, have been integrated into the design, implementation and day-to-day
operating practices as part our commitment to protect the information we hold. The personal information
submitted is secure once it reaches the Destination BC server. In transit between a
computer and the server, however, it may not be secure. Therefore, we cannot guarantee that information will
not be disclosed in ways not otherwise described in this policy.
Links to Other Web Sites
The Destination BC consumer website includes links to our other sites. Some of these sites offer unique
services and may include detailed privacy statements describing how personal information may be used. We
encourage users to review any detailed privacy statements prior to providing personal information. Your
use of our website services and provision of personal information through our sites signifies your
The Destination BC website also provides links to external web sites that offer information on tourism-related
products and services. These sites may be operated by other government agencies, non-profit organizations or
private businesses. Destination BC is not responsible for the content and privacy practices of external web
Cookies are small pieces of data that web pages place in computers to assist in returning to that page.
products and services consumers are interested in, so that we may continually work towards providing useful
and relevant content. It is possible to change the settings on a web browser to deny cookies or to warn
when cookies will be deposited.
How Long Information Is Retained
The length of information retention varies in relation to the nature of the service provided. We keep
information for the length of time necessary to fulfill the purpose(s) for which it was collected.
Destination BC manages the information it collects in accordance with government records retention
schedules and other legislative requirements.
writing to our privacy manager at:
Destination BC Corp.
12th Floor - 510 Burrard Street
Vancouver, British Columbia, Canada V6C 3A8
Where Can I Find Information on British Columbia's Freedom of Information and Protection of
For information relating to British Columbia's Freedom of Information and Protection of Privacy Act,
please refer to the Government of British Columbia website at: